SELL OUT YOUR EVENTS TIME AND TIME AGAIN

Get incredible support and learn the replicable process to selling out events...

And become the HOTTEST Event Manager in town.



Is this you?

There’s nothing like running an event.

 

That feeling you get when you’ve got a full house, the exhilaration of everything going off without a hitch…and that feeling of having no fingernails left when the ticket sales don’t come in ‘til the eleventh hour…if at all!

 

You're an awesome event planner. You leave nothing to chance. You create innovative and inspiring events that your clients love.

 

But getting attendees to those events? We'll nobody told you about marketing. No one mentions just how difficult it can be to get people to attend events. And no one told you that the marketing of the event is the make or break of an event, and if the advertising doesn't work, the event doesn't happen again.

 

No one told you that if you get the marketing right, you become the hottest event manager in town.

 

Yep, I’ve been there, done that, seen it all and bought the merchandise.

 

I’ve spent 25 years in the event management industry having worked on all sorts of events, from Bob Dylan concerts and Cirque Du Soleil performances, to community fairs and public festivals, high end wine events through to corporate training and trade expos. I've managed events for Coca-Cola Amatil, worked for the Skycity Entertainment Group and been responsible for events and the marketing of the events for an entire wine region.

 

It’s certainly a different beast to promote events!

 

It took a while, a lot of trial and error, but I finally cracked the replicable framework for marketing events - which can be used to ensure that sales for your events come in exactly when you want them to – whether that is months before your show or on the day of the event.

 

What would it be worth to you if you could avoid the trial and error I went through for years? What if you could SMASH the marketing of your events straight out of the gate? You can with Ad Explosion.

What You'll Learn In Event Explosion

Get Immediate Access to all of this:

 

  • The Framework

    This is the framework used to promote events that sell out. Most event managers underestimate step 1, cut corners on step 2, and have never considered step 4 which is where I went wrong in the beginning too.

  • LIVE Support

    Get access to weekly live support calls from event managers and event marketing specialists to review and fix (if needed) your campaigns.

  • BONUS - BUZZ on Social Media

    Boost your word of mouth advertising by building your own massive and engaged audience and tribe.

  • Boss Document

    Access THE document that will help save you from supplier stuff ups when planning your next event.

  • 28 Tactics

    28 amazing event tactics that will get your event talked about at the water cooler for weeks by your target audience.

  • BONUS - Templates

    Get STACKS of templates, tips and guides to use in your events.

  • Number 1 Strategy

    I'll introduce you to the strategy that will most impact whether or not your event will be successful. Never plan an event that doesn't work again!

  • BONUS - Facebook Ads

    Learn how to use Facebook like the Pro's do in this bonus crash course, so that the FB ads you run for your event get the results you want.

  • Pricing

    How to price your event to maximise attendance and what revenue streams you should you consider.

DARRYL'S SUCCESS:

"Our bookings are up 40%


since we started working with Bek and her team and we'd like to keep increasing that."

 

DARRYL - Corporate Events Executive

Bek reinvigorated the marketing behind a key regional event for us, increasing attendance by 600%. For the first time ever the event ran a profit.

 

Heather

Not for Profit Committee Chair

The Color Run event we recently ran that Bek promoted had 150 different large groups involved on the day, which for a first time event (for us, a small school) was more than we expected. 

Vanessa

Event Manager

With Bek's help we ran a  $2000 marketing campaign that generated $18,000 in sales and 180 new customers. I've advised the management team we will be following this process from now on.

Helen

Entrepreneur

Get Over $3188 In Value Today:

 

The Framework - This is the framework I've used to promote events for the past decade. Most event managers underestimate step 1, cut corners on step 2, and have never considered step 4 which is where I went wrong in the beginning too.

VALUE: $997

 

LIVE Support - Get access to weekly live support calls from event marketing specialists to review and fix (if needed) your advertising campaign.

VALUE - $683

 

BOSS DOCUMENT - Access THE document that will help save you from supplier stuff ups when planning your next event.

VALUE: $47

 

BONUS - BUZZ on Social Media - Boost your word of mouth advertising by building your own massive and engaged audience and tribe.

VALUE: $297

 

Pricing - How to price your event to maximise attendance and what revenue streams you should you consider.

VALUE: $597

 

28 Tactics - 28 amazing event tactics that will get your event talked about at the water cooler for weeks by your target audience.

VALUE: $119

 

BONUS – Templates - Get STACKS of templates, tips and guides to use in your event advertising campaigns.

VALUE: $49

 

BONUS - Facebook Ads - Learn how to use Facebook like the Pro's do in this bonus crash course, so that the FB ads you run for your event get the results you want.

VALUE: $149

 

Number One Strategy - I'll introduce you to the strategy that will most impact whether or not your event will be successful. Never plan an event that doesn't work again!

VALUE: $497

Enroll in Event Explosion today

One Payment

  • Immediate Access

  • Marketing Framework

  • Live Support Calls

  • Facebook Ads Gold

  • Pricing Options

  • The BOSS Document

  • Membership Group

  • 3 Months Access

$897

one time payment of $897

Total Value Over $3188

Two Payments

  • Immediate Access

  • Marketing Framework

  • Live Support Calls

  • Facebook Ads Gold 

  • Pricing Options

  • The BOSS Document

  • Membership Group

  • 3 Months Access

$537

two monthly payments of $537

Total Value Over $3188

Frequently Asked Questions

 

I'm in the middle of running an event now will this help? Yes it will, you'll get immediate access to the full program and be able to implement it as you work through your event.

 

I'm new to event management, is it too early for me to learn about marketing? It's never to early to learn about marketing, and having knowledge of marketing will help you FOREVER in you career. The program offers some mock event for you to run through the program using, so you get working experience in how the marketing framework works.

 

How long do I get access to the program for? You'll get access to the program for 3 months as well as to a private membership group where you will have access to 24/7 support for 3 months. There is an option to join a Mastermind program after the 3 months is finished.

 

What type of events does this marketing framework work for? This program is suitable for anyone working and promoting events where the ticket price is under $1000 (including free events.) Selling event tickets over $1000 is more complex and a different marketing and sales structure is required (I'm currently developing a program for these larger price events.)

 

Is this for professional event managers or volunteer workers? This program is for anyone who is serious about  getting a full house at their events. It's a step by step playbook to successfully market an event so that ticket sales and attendance is high.

 

Who are you? I'm Bek Kelly and I've been working in events for the past 25 years, starting while I was studying at the University of South Australia. I've managed all types of events - from small community fairs, New Years Eve parties, large scale graduation ceremonies, art shows through to formal sit down dinners, award shows and large public festivals - working for organisations such as Coca-Cola Amatil, Skycity Entertainment Group, Commander, SA Water Corporation and the Langhorne Creek Wine Region. 

 

Since 2012 I have solely focused on the marketing of events and have assisted events such as Bob Dylan, Cirque Du Soleil, Crush Wine Festival, Winter Reds Wine Festival, Cheesefest, the Tour Down Under, Clare Valley Gourmet Festival, Adelaide Fringe, Adelaide Festival of The Arts and The Color Run.

 

​I am also a qualified trainer having completed my training studies in 2004.

 

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